Who Is Accommodation Australia?

The Accommodation Association (AA) is a national accommodation industry association in Australia that represents the interests of hotels, motels, serviced apartments, resorts, and other accommodation providers. Like Tourism Accommodation Australia (TAA), the AA aims to support and promote the Australian accommodation industry through advocacy, lobbying, and the provision of support and advice to its members.

The Accommodation Association was founded in 2003 and has since grown to become one of the leading industry associations in Australia. Its membership includes a range of accommodation providers, from small independent operators to large hotel chains.

One of the key focuses of the AA is to provide support and advocacy for its members. This includes lobbying on behalf of the industry to the government and other stakeholders, as well as providing advice and support to its members on regulatory and compliance issues. The AA also works to promote best practices in the industry, such as through the development of industry standards and guidelines.

In addition to advocacy and support, the AA also provides a range of services to its members. These include access to industry data and research, as well as training and development opportunities. The AA also runs events and conferences throughout the year, providing opportunities for members to network and learn from industry experts.

One of the key areas of focus for the AA is promoting the economic sustainability of the accommodation industry in Australia. This includes advocating for policies and initiatives that support the growth of the industry and the development of tourism infrastructure. The AA also works to promote the economic sustainability of its members, such as through the promotion of best practices in revenue management and marketing.

Another important focus of the AA is promoting the sustainability of the accommodation industry from an environmental perspective. This includes advocating for policies and initiatives that support environmentally sustainable practices, such as the responsible use of resources and the reduction of waste. The AA also provides guidance and support to its members on how to implement environmentally sustainable practices in their businesses.

In recent years, the AA has been particularly active in responding to the challenges presented by the COVID-19 pandemic. This has included lobbying for government support for the industry, as well as providing guidance and resources to help its members navigate the changing operating environment.

Overall, the Accommodation Association plays a vital role in supporting and promoting the Australian accommodation industry. Through its advocacy, support, and promotion of best practices, the AA helps to ensure the competitiveness and sustainability of the industry, which is a crucial contributor to the Australian economy.